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Wealth Insights on US Business Owners

For nearly 20 years, our Wealth Insights have helped not-for-profit organizations, financial services institutions, and luxury brands drive targeted, wealth-aware campaigns. We maintain over 1,800 wealth and lifestyle intelligence on 250M+ adults in the US.

In this data set, we provide you with wealth insights on US business owners, aggregated at the ZIP level. Use this data for smarter segmentation and prioritization, target audience definition, persona modeling and portfolio analysis.

Here are the fields you get:
* ZIP code
* total number of households
* number of business owner households

Plus, among the business owners in this ZIP code
* number of accredited investors
* number of millenaries
* average age
* median age
* average total value of businesses owned
* median total value of businesses owned
* average net worth
* median net worth
* average total assets value
* median total assets value
* average investable assets value
* median investable assets value
* average owned insider stock value
* median owned insider stock value
* average income
* median income
* average number of owned properties
* median number of owned properties
* average total value of owned properties
* median total value of owned properties

Heapery Attribution License Heapery-Private
Category
Data Schema
Support Contact Email Address support@heapery.com
Data Format
Version number
Language English
Data Size
Last Updated Date 8/11/2020
Refund Policy Refunds not allowed