Cuebiq’s Mobility Index data allows researchers, scientists, and health professionals to understand shifts in mobility trends across the US over time. With the ability to view data at multiple levels (nationally, state-wide, county, industry vertical, brand level), users can understand how a population’s mobility impacts population health, as with the COVID-19 crisis, at a cohort level and compare that data to larger populations. Applying this analysis over time has shown to be an invaluable resource for use cases such as Disaster Relief, Disease Prevention, Epidemiology, Immunology, Healthcare Access, study of disease progression through populations, the impact of mitigating measures on health crises, disaster preparedness, and supply and shortage planning based in times of crisis.
Using the mobility index, you can visualize how mobility patterns are impacted by the current crisis-response efforts. Because offline movement has been impacted differently throughout the United States, the mobility index allows you to measure the increase or decrease in consumer mobility aggregated at different geographic boundaries.
Data In Action:
New York Times – Location Data Says It All: Staying at Home During Coronavirus Is a Luxury – April 3, 2020 https://www.nytimes.com/interactive/2020/04/03/us/coronavirus-stay-home-rich-poor.html
New York Times – Where America Didn’t Stay Home Even as the Virus Spread – April 2, 2020 https://www.nytimes.com/interactive/2020/04/02/us/coronavirus-social-distancing.html
AdWeek – How Big Tech Is Working With Nonprofits and Governments to Turn Data Into Solutions During Disasters – Oct 15, 2018 https://www.adweek.com/digital/how-tech-companies-are-working-with-nonprofits-and-governments-to-turn-data-into-solutions/
Follow the link below to request credentials to access to the Mobility Index Dashboard and trial the power of the data*.
https://www.cuebiq.com/visitation-insights-covid19-adx-c/?utm_source=covid-outreach&utm_medium=adx-commercial&utm_campaign=covid-19-insights-outreach-2020
Fields Included:
i. Reference Date
ii. Week Name
iii. County Name
iv. State Name
v. County FIPS code (Federal Information Processing Standard code)
vi. Cuebiq Mobility Index
*IMPORTANT NOTE: Vertical insights will be free of charge, brand insights will be free of charge only for a period of time (2 weeks).
If you are interested in utilizing this data for non-commercial, public good applications please visit the “Mobility Index: Non-Commercial Health – Crisis Response” option for additional details.
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| Heapery Attribution License | Heapery-Private |
| Category | Business & Industry |
| Data Schema | |
| Support Contact Email Address | support@heapery.com |
| Data Format | |
| Version number | |
| Language | English |
| Data Size | |
| Last Updated Date | 8/11/2020 |
| Refund Policy | Refunds not allowed |
